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Twitter for Business
from the desk of the Chief Troublemaker
Twitter is the next big thing -- but most companies don't know what it is or how to take advantage of it.
First things first. What the heck is Twitter?
The human answer: Twitter is like an online cocktail party - a mishmash of conversations about work, life and the news of the day with folks you know and need to meet. Sure, there's plenty of navel gazing on Twitter (is it any different than your office water cooler?). But it's also a powerful tool for sharing knowledge, spreading ideas and building businesses. This quick video from Common Craft describes its basic function quite well in plain English:
Yippie. Why should I care?
The other big reason?
Need some help making Twitter work for your brand and your search engine optimization strategy? I just happen to read about a cool little advertising, marketing and design firm in Pontiac on Twitter the other day...
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