Charlie Wollborg
Founding Partner, Chief Troublemaker

Charlie has been kicked out of some of the best advertising agencies in town.

With over fifteen years experience as a strategist, designer and writer, he has worked with brand name clients from General Motors to Blue Cross to Boyne Resorts. Most notably, he spearheaded the "My Saturn" owner loyalty efforts, Ford's first internet car sales and the relaunch of the Sanders Candy brand.

Charlie is your idea guy. No one does a better job with big picture concepts designed to launch brands, make a splash and demand attention. He's a sought after speaker on branding, marketing and social networking. He continually investigates what's now, what's new and what's next in marketing, as well as how it can benefit your brand. His campaigns have been recognized by the Detroit Creative Directors Council for creativity and the Direct Marketing Association for effectiveness.

In a past life, Charlie was the lead singer of Brave New World and a terrible stand-up comic. A graduate of Oakland University, Charlie resides in Oakland County with his wife Elena, their son Lanagan and an insane cat named Stitch. He loves downhill skiing, softball, hiking, tennis and despite his better judgment, the Detroit Lions.

He dreams of transforming Detroit from the city that drives the world into the city that powers the world -- building on our innovative spirit to create the alternative energy capital of the globe. He looks forward to the day when America doesn't import a drop of oil.

Click here and drop Charlie a line.

From the desk of the Chief Troublemaker