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Founding Partner, Loose Cannon Creative Director, Tom Zahner, endorses coffee consumption, key lime yogurt, and coloring outside of the lines. It is with a caffeinated mind and years of agency experience that he leads the Curve team in generating the most effective marketing and advertising strategies for a diverse roster of clients. Prior to founding Curve Detroit, Tom worked at various agencies for over 10 years. The experience and creativity Tom brings to Curve has made him a victim of brain picking, as everyone at Curve would pay top dollar to get in his head. Carlson Marketing Group was Tom's last stop before Curve, where he aided companies such as Honeybaked Ham, Stanley, Chevrolet, and Saturn with their campaigns. Tom was part of the core team that launched Saturn's VUE, which took Saturn from a small company to a major player in the SUV market and exposed the automotive company to a greater demographic. He also had a creative hand in branding Saturn's ION, and led the launch team in introducing this new model of small car. Along the way, Tom picked up some prestigious advertising awards for his work, like the Caddy and Target Awards. Curve caters to a wide array of clients, everyone from Sanders Candy to Blue Cross, and it is the diversity of work that allows Tom, in cahoots with his two partners, to draw best practices from multiple industries and continue producing innovative design. Tom's work in developing iPhone applications gives him a legitimate excuse to merge work and play, which is perfect for this avid video gamer. And as a film buff, producing movie marketing is something Tom enjoys and Curve excels at. As a graduate of Michigan State, Tom is a proud and optimistic (yet, often disappointed) Spartan fan. Tom lives in Royal Oak with his wife, their son Ben, and Doggie Destruct-O, Sophie. Click here and drop Tom a line.
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